A web content manager is usually tasked to developed a medium to spread out all the organization’s information online. That way, the company can maintain its presence as well as its relationship with its audience. Aside from web content, this person is working hand in hand with the technical team in order to make the site up-to-date and ensure that the standards are met. A web content manager also works closely with the marketing team in order to develop advertising campaigns such as site promotions, newsletters and other online ads.
Technical skills of a web content manager
An ideal web content manager that most companies are looking for is keen to details and is deadline-conscious. This person must should have the passion in writing and should be well-organized and communicates well. This individual should have know how to use most of the popular web content management applications such as Kintera, Drupal and Convio. Basic knowledge on HTML and Adobe Photoshop is also a plus.
Key roles of a web content manager
A web content manager should be able to design and maintain web content for an organization. This individual should collaborate with other teams from Information Technology up to marketing department to conceptualize strategies in making the companies presence visible in the internet. He or she is responsible for proofreading and copy editing all web contents to ensure its quality. This professional should also manager his or her team of writers, organizers and copyeditors. A web content manager should also be keen in content archiving, site traffic tracking and other metrics. He or she should be very cooperative with his or her team and clients in order to deliver their projects with good quality and on time.
These are the basic requirements if you want to know what it takes to be a web content manager. Most companies nowadays are embracing the world wide web and making their information available online. This only means that many organizations require web content managers in their business. Most companies require one to two years of experience as a web content specialist as part of the background.
Wadner Tranchant is an Author and internet entrepreneur. To learn more about this article and web content development service for your internet marketing. Simply visit 99centarticles.com - Providing Quality Articles and Content For The Lowest Price
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