Essential Tips for - Writing an Article - for a Website By Wadner Tranchant

More often than not, if a person finds a topic that is interesting to read, he or she will exert effort to immerse into the written text. However, for online readers there is a set of special needs, since a printed text is different from web content.

Writing for varied mediums and platforms has its own specific rules. Here are essential tips that will help you in writing an article for a website, a blog or you need to submit articles for your clients.

1. Know your online readers

Similar to any medium, it is important to know your readers before you start writing an article. Be sure to know their demographics, common beliefs and usual behavior to serve as your guide in developing content. For example, if you are running a fashion blog, be sure to know the jargon of the fashion industry, the language of your market, and the topics that usually interest fashion-minded people. Meanwhile, if you need to write articles for a law firm website, be sure that you have background knowledge about legal issues and the legal services offered by the website.

2. Write like a journalist

In article writing, journalists usually develop content in an inverted pyramid form wherein the most important facts are placed at the first paragraph, while the supporting information and trivial data are presented later. You can choose to write this way if you want your readers to easily grasp what you want to say. You are also giving them the option to read the articles later to know more about the content.

3. Write easy-to-scan content

Before buying a book, most people would read the back cover first or the jacket details to know what to expect when they read the entire book. Meanwhile, in reading a newspaper, people first scan the headlines and choose interesting stories to read. You can take advantage of this behavior in writing an article for your website. You can develop points of entry to make it easy for your online readers to be engaged in the content you have posted. Samples of points of entry are attention-grabbing titles, witty subheadings, well-organized bullet lists, informative captions, and many more.

4. Apply good layout for your content

Writing articles is not all about developing content. You must also think about developing a good visual presentation of the content so that it will look engaging when viewed on the website. While you may hire graphic and layout artists, there are times that you need to develop the layout yourself. Hence, be sure to learn how to create and effectively use graphs, infographics, embed videos, choose images, and follow good layout.

Wadner Tranchant is an Author and internet entrepreneur. To learn more about this article and articles writing service for your internet marketing need. Simply visit the #1 Article Writing Service - 99centarticles.com - Click Here